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Category: Facebook Ads Theory

Facebook Ads Calculate Break Even ROAS

June 15, 2024 in

How can you tell if you are profitable from Facebook Ads Manager? Here is how you calculate your Break Even Return On Ad Spend.

Step 1: Determine your Profit Margin % for your product. The formula for that is… (Revenue – Cost of Goods) / Revenue...

Facebook ad daily budget

June 11, 2024 in

How Much Should My Daily Budget Be? How Many Campaigns, Ad Sets and Ads Should I Have?

These are some of the most common questions that I read from Business Owners and Ad Managers. The purpose of this post...

VR to AI

May 23, 2024 in

Zuckerberg’s pivot from VR 🎮 to AI 🤖

If you remember, Zuckerberg was losing billions of dollars per quarter on VR. He was getting ripped apart by Wall Street and...

Facebook Ads Guide

March 4, 2024 in

Why Your Facebook Ads Do Well for 24 Hours Then Stop Working

Have you ever launched a Facebook ad campaign that works well for 24-48 hours and then stops working? This post explains why...

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